5 inspirational quotes all entrepreneurs should know

Three decades of business experience have taught me that being an entrepreneur isn’t always easy. And often, turning to the inspirational quotes from some of our greatest minds has helped me when I’ve been looking for new ideas and a different outlook.

I’ve found that a simple sentence or two can perfectly encapsulate a solution or approach that enables me to become better at what I do.

With this in mind, here are five quotes that I think all entrepreneurs should know.

“When everything seems to be going against you, remember that the airplane takes off against the wind, not with it.” Henry Ford

This sentence neatly summarises the resilience you need in business. No matter how careful you are, you’re almost certain to encounter problems when you’re running a company. What counts is your ability to work through these difficulties and emerge stronger on the ‘other side’.

As long as you respond in a positive way, complications and glitches can in fact help you to become more dynamic and robust in your approach to business.

“A person who never made a mistake never tried anything new.” Albert Einstein

One of the greatest thinkers of all time, Albert Einstein, understood that to make progress, you have to step outside your comfort zone and take risks. This is a powerful mantra in business.

If you want to make your mark as an entrepreneur, you must be prepared to test yourself. You can’t let fear of the unknown or an unwillingness to make mistakes stop you from pursuing your ambitions.

“It’s fine to celebrate success but it is more important to heed the lessons of failure.” Bill Gates

Enjoying victories as an entrepreneur, whether it’s signing an important deal, exceeding a sales target or achieving a personal milestone or growth objective, is important.

However, as this quote from the Microsoft co-founder highlights, it’s even more important to learn lessons when something goes wrong. This is how you develop and grow. By understanding what caused particular failures, you can ensure you don’t experience them again.

“The price of success is hard work, dedication to the job at hand, and the determination that whether we win or lose, we have applied the best of ourselves to the task at hand.” Vince Lombardi (former Green Bay Packers head coach)

Similar in some ways to Appco’s company motto ‘Be Something More’, this quote reflects the importance of always striving to do your very best and fulfil your potential. The fact is: there is no substitute for hard work and determination when you are running a company.

“Be undeniably good. No marketing effort or social media buzzword can be a substitute for that.” Anthony Volodkin (founder of Hype Machine)

There’s no escaping the fact that effective marketing is essential in business. However, as these two short sentences emphasise, even the best promotional campaigns are no substitute for providing excellent products or services.

If you want to achieve lasting success as an entrepreneur, you have to focus on offering something genuinely appealing to your customers and/or clients. If you let your standards slide, you risk running into a whole range of problems.

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